Animal Jam is an online virtual world for kids created by WildWorks (formerly Smart Bomb Interactive) in collaboration with the National Geographic Society. It was first available as a closed-beta in early 2010 and the Beta Testing was opened to the public around July 2010. The game was officially released on September 9, 2010. It's centered around the outdoors and nature, where players can customize their own animals and Dens, chat with other Jammers, trade their items with others, adopt Pets, play Adventures, go to Parties, and discover interesting facts about the environment and animals.
Animal Jam is free-to-play, but it offers Membership to players, allowing for extra features, animals, pets, dens, adventures, accessories, and den items. Membership also supports real life conservation efforts. Specific Membership benefits are listed on the Animal Jam website. All educational content is available for free, including Animal Jam Academy.
Animal Jam has in-game moderators and a safe chat with social filters. It also has educational content about Internet Safety and Digital Citizenship, which ensures players are safe online. Any players that do however upset a child can be reported by clicking on the police badge on their Player Card. A player's account may be suspended or banned if they violate the Animal Jam rules. Suspension is a temporary punishment and banishment is long-term.
Safe Harbor Program
Animal Jam is committed to children's online safety and privacy. Animal Jam also works with CARU® Kid's Privacy Safe Harbor program.
The producers and staff behind the creation of Animal Jam are referred to by the acronym AJHQ, standing for Animal Jam HeadQuarters. This name is used by AJHQ themselves and is commonly used by Jammers (the collective term for the players).